Brain on Board

Your brain is your vehicles most important safety feature.

Brain on Board

Your brain is your vehicles most important safety feature.

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AV Curriculum

Automated vehicles have tremendous potential to improve road safety. However, the extent to which reductions in fatalities and injuries are achieved in the real world will ultimately depend on the knowledge drivers have about using the technology safely and its limitations. The Traffic Injury Research Foundation (TIRF) partnered with Desjardins to help fill this gap. A series of educational fact sheets answering important questions about automated vehicles was designed to inform educational efforts by many organizations and educational institutions. They were created based on the findings from two national surveys conducted by TIRF exploring the knowledge, attitudes, and practices of Canadians with respect to advanced driver assistance systems as well as semi- and fully automated vehicles. TIRF greatly appreciates the technical expertise shared by the Global Automakers of Canada to help inform these materials. Learn more about TIRF’s work on this topic and explore our educational program, Brain on Board.

New from the US National Distracted Driving Coalition, chaired by TIRF – How Technology Can Help Reduce Driver Distraction

Production of the AV Curriculum was made possible with sponsorship from Desjardins and technical expertise from Greg Overwater & Andrew McKinnon, Global Automakers of Canada.